Roonyx CEO Vladimir Drogan attended DigitalConfEx – the Digital Marketing, Advertising & Technology Conference, held on 11–12 December 2025 – and returned with key insights on the evolving intersection of marketing and fintech.
ST. PETERSBURG, FL, December 19, 2025 /24-7PressRelease/ — The conference highlighted that modern marketing goes beyond messaging and conversion, extending into the full customer journey, including payments. Frictionless, personalized, and trust-based experiences are now core growth drivers, with Buy Now, Pay Later (BNPL) solutions playing a strategic role in increasing conversion and strengthening long-term loyalty.
“DigitalConfEx was a highly insightful experience – it brought together leading industry experts and showcased real-world cases and emerging trends. It confirmed that Roonyx’s strategy of combining marketing and fintech is moving in the right direction. BNPL allows us to turn customer trust into real actions and build long-term relationships, and the new ideas from the conference will support the further development of our products,” said Vladimir Drogan, CEO of Roonyx.
The conference also emphasized human-centric digital transformation, highlighting that technology should simplify, not complicate, the customer journey. Flexible financial options powered by AI and first-party data enable brands to translate personalization into tangible value at the point of purchase.
Roonyx is an innovative technology company specializing in fintech products, including BNPL (Buy Now, Pay Later) solutions. Roonyx builds its services on principles of flexibility, security, and scalability, helping businesses implement advanced financial solutions without compromising quality or transparency.
Related Link:
https://roonyx.tech
—
For the original version of this press release, please visit 24-7PressRelease.com here
Legal Disclaimer: This article was provided by an independent third-party content provider. Kyrion Media makes no warranties or representations in connection with it. All information is provided “as is” without warranty of any kind. This content may not have been reviewed by our editorial staff and is published automatically. The views expressed in this article are those of the author and do not necessarily reflect the views of Kyrion Media. All trademarks are the property of their respective owners. If you are affiliated with this article and would like it removed, please contact retract@kyrionmedia.com.
